Authors Talk About It Mastermind

You wrote a book…now what?

Being an author is exciting! However, maybe you…

already know you need help learning how to promote it  

Or…you struggled to promote the last one,

and want a community to help support you this time

what's your marketing strategy question

Do you have one?


The truth is that you need one!  There a lot of moving parts when it comes to creating a solid, powerful, yet fun, marketing strategy.  But, you don’t need to freak out or throw your hands up in the air. And, if you think that you can just hire a publicist to do it all is a mindset you should reset.  *Please note that there are amazing publicists out there and wonderful publishers who can really help you (their connections can be very helpful), but you can’t expect them to just do it all for you!  

Here are just a few things that you may need to put together for your marketing:

  • define your goals for your book(s)/writing
  • define your ideal reader
    • where are they hanging out
  • an eye-catching one sheet
  • captivating media kit
  • social media accounts (from Facebook to Instagram to Youtube to….ahhh)
    • which ones are right for you
    • how to use social media without being on the internet all day
    • creating the powerful profiles
  • where to get interviews (live, on-line, off-line, audio, video, print, etc.)
  • where to find book reviewers
  • potentially enter book award contests
  • easy-to-read, welcoming website
  • potential topics to speak on 
  • outside-the-box ideas

Several colorful arrow street signs with the words Confused By Too Many Choices, illustrating the paralysis and immobility you can feel when suddenly facing a wide array of options to choose from

Are you at a loss?  You just don’t know where to start?

You’ve been trying and nothing’s really working?

STOP trying to do it all by yourself!

We’re here to break things down for you and walk you through it!

Being a part of the Authors Talk About It Mastermind means you’re a part of a community of authors that will

  • support one another
  • cheer each other’s successes
  • share new ideas
  • brainstorm together
  • get excited over outside-the-box thinking
  • offer tips and advice
  • be there for you before, during and after your release(s)

Even more, you can get…

  • a secret Facebook group just for Mastermind members
    • Facebook Live mini-trainings with a power-tip from Rob and Janelle 1x/month in which we really break things down step-by-step for you. 
      • During these trainings Rob and Janelle will go over things like: defining your ideal reader, defining your overall goals for your books and specific goals, developing a one sheet, creating your media kit, the best way to use social media to YOUR benefit, and so much more
      • However, we want to know what you want trainings on.  Then, we’ll be better able to create what you want and need specifically.
  • laser focused personal coaching every month
    • monthly FB lives – everyone gets the opportunity to get personal attention from Rob, Janelle and fellow mastermind members
    • if you can’t attend the FB live, you can post a question in the private FB group and we’ll talk about it and ask for input from other members
  • ask for feedback from your fellow mastermind members and from Rob and Janelle
  • no need to travel – you can do this from anywhere


The ONLY way to gain entry into the ATAI Mastermind is by entering the ATAI book award contest and becoming a finalist.

Finalists are invited into ATAI as a contest award!